Mobile Trends

Key Takeaways: Q4 2011 “Mobile-Local Search Stats” Network Report

This week, we released our quarterly Mobile-Local Search Stats network report, which measures performance across our search and display network as well as gauges recent trends and behaviors in consumer’s mobile-search usage.

Consumers Prefer Mobile Websites to Apps for Shopping

Support for having a mobile-optimized website received added momentum today. That’s because eMarketer, in conjunction with Zmags, reported on the growth of the mobile browser as the preferred medium for m-commerce. In a recent study, U.S. consumers overwhelmingly chose desktops … Continue reading